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Recommendation rules

Keep product recommendations under your control.

Use product facts, shopper requirements and merchant rules to select eligible products. AI explains the results after the selection is made.

Example recommendation with the rules and facts behind it
Example recommendation with the rules and facts behind itOpen full-size example

What you can do

  • Match product tags, categories and features
  • Apply budget and eligibility rules
  • Use repeatable product ranking
  • Explain results with approved facts

How it helps your team

  • See why a product is eligible for a recommendation.
  • Understand the rule signals behind the order of results.
  • Keep product selection separate from AI-written explanations.