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Headless API

Build a custom storefront experience with Sellentum APIs.

Use Sellentum’s published finder, advisor, search and configurator services in a custom frontend, with event reporting for the shopper journey.

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What you can do

  • Finder recommendation requests
  • Advisor and product-search requests
  • Configurator validation requests
  • Shopper journey event reporting

How it helps your team

  • Build a custom interface around the published experience.
  • Use catalog and eligibility rules shared with the widget.
  • Review request examples and installation requirements in your workspace.

Explore related tools

Storefront widget

Add guided product discovery to your storefront.

Install a published experience with a script snippet, choose an inline or modal display and adjust the shopper-facing appearance to suit your store.

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Recommendation rules

Keep product recommendations under your control.

Use product facts, shopper requirements and merchant rules to select eligible products. AI explains the results after the selection is made.

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Journey analytics

See how shoppers move from questions to products.

Review views, starts, completions, recommendations and buy clicks to understand how shoppers use your guided experiences and where they stop.

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